Squidoo Spotlight: Local Business Marketing Tips

When you own a family run, local business, finding ways to market locally might not come easily. In fact, most businesses do not even consider marketing from the get go, but instead focus on opening and then running their business doing the trade or service that they know. My family learned early on that it is very important that you market your business and that the ways to do it are always changing. This is where local business marketing tips come in handy!


This super helpful Squidoo lens takes you through the basics of marketing your local business in order to get the best results as soon as you begin your efforts. There is advice for both the beginner and more seasoned marketers, and all of it is very easy to understand and explain. 


Company reviews are mentioned, and my family has recently realized how important this part of our family business is. More and more people are looking to online searches to find and check up on everything, including local businesses. It is important that you are able to give potential customers a way to find you and then learn more about you through past customers.

The one thing that I never thought of doing, and I am sure other local businesses lack in their business marketing, is using Google to keywords. I don't know why I ever thought that this was relevant, but now I see how it can definitely help drive more business to a local business through online searches. The Squidoo lens gives you guidance and advice on where to get started and how to use Google to your advantage. 

Check out Local Business Marketing Tips if:

• you are opening a local business
• you need to begin local business marketing
• you are looking for fresh ways to market your small business
• you want to begin building your online references for future business

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