Thursday, October 10, 2013

Pass on the #PurplePurse and Empower Women Facing Domestic Violence #Sponsored

*This post is sponsored by Latina Bloggers and Allstate. Information regarding domestic violence was provided by Allstate, the rest is my own opinion. *

Earlier last month I was flipping through my latest issue of Latina and came across a domestic violence campaign, the Purple Purse Campaign, that actress, Rosario Dawson, was speaking out about. That piece served its purpose because it got the people I was around talking. Within a few minutes we had shared stories about family, friends and acquaintances across all backgrounds, races, socioeconomic situations and ages that had something happen in their lives only to find themselves financially stranded and unable to provide for themselves, and sometimes their children. 



Little did I know that I would be sent a purple purse and asked to help spread the word myself, and I am honored to do so. There are very few of you out there that can honestly say they do not know of someone that has dealt with this issue, because guess what....

Domestic violence affects one in four women in their lifetime – that’s more women than breast cancer, ovarian cancer and lung cancer combined.  

Still, domestic violence is one of the hardest things for people to talk about. It is hard for women to talk about with their family, friends and professionals. It is hard for parents to talk about with their children. And for children to talk about with their parents. Friends don't like talking about it with each other. And forget about casual acquaintances bringing up the topic in conversation. 


A majority of Americans agree that domestic violence is tough to talk about. More than one-third of Americans have never discussed the issue with family or friends and Purple Purse provides a conversation starter.

Bring on the Purple Purse Campaign! 

To help folks talk about domestic violence, and to help women see the importance of being financially smart, unrestricted and aware, Allstate is leading the Purple Purse Campaign to take action against domestic violence and donate $5 to the YWCA for every purse that is passed to help pay for programs that help domestic abuse survivors and stop the cycle of abuse. 

Lacking financial knowledge and resources is the number one indicator of whether a domestic victim will stay, leave or return to an abusive relationship. 


Never assume that domestic violence is not happening because a woman has decided to stay in that relationship, or that it isn't as bad as she might have said or let on. 

I would love for you all to help me raise some money and Pass the Purse I was given.   
Allstate sent me an actual purse to share, and 999 others are floating around out there, but you don't have to actually come across one to take part and help out.  I need all of you to go to purplepurse.com and enter my code: 0003 to help me raise funds.


You can visit the site to follow my purse as it travels the country and of course share it with your friends and family to help get the conversation started.  

I want to add something that a young woman halfway around the globe (a fellow Girl Scout) speaks about again and again to battle violence against women and girls in her country and around the world. Women cannot keep sharing this message with and educating just each other, but need to pull men and boys into the conversation. Solving this problem means everyone has a part, so please, don't just keep this campaign to the women you know, but share it with all the men in your lives too.  

Visit Facebook or PurplePurse.com for more information.